KLOKERS WILL BE LAUNCHING AN ADAPTATION OF THE BRAND’S
BEST-SELLER KLOK-01 WITH MIDNIGHT BLUE DIAL
Since its launch in 2015, the French-Swiss brand klokers has become the French leader of watch crowdfunding thanks to its original and design Swiss Made watches, with interchangeable straps and accessories. The concept, unique products, and high degree of innovation have already been rewarded with the Bpifrance excellence and Observeur du Design 2018 labels and a nomination for the German Design Award 2019.
klokers increases its presence worldwide: in less than three years, klokers is now present in 19 countries and in more than 250 points of sale.
THE “BLUE HOUR”
Do you know the «Blue Hour»? The Blue Hour is a phenomenon that happens twice a day just before sunrise and just before sunset. At that time, the sky is filled with an intense blue, darker than the blue sky of the day.
It is the time when the last night owls stroll through the still silent streets, remembering their night of partying and sharing the city with the early birds that catch the worm. During the «Blue Hour», everything is still possible. With the depth and light brilliance of its blue, the new Midnight Blue KLOK-01 recreates this atmosphere.
THE NEW MIDNIGHT BLUE KLOK-01
Beyond its original design, the new Midnight Blue KLOK-01 is a watch like no other. Like all other products of the klokers’ collection, this new watch-head clips on and off on straps and accessories through a patented and unique system which makes all products compatible and interchangeable.
Everyone’s got a personal style and everyone may assert it with this new Midnight Blue KLOK-01: it may be casual with a black textile strap, fashionable and eye-catching with a Milanese Mesh bracelet, original as a desk watch with the Desk&Pocket attachment, etc. This new KLOK-01 will be completing klokers’ already wide range of products. Now klokers is about 1 watch with 50 possibilities.
The «Blue Hour» is also an allegory of the passing of time. The “Blue Hour” lasts only a few minutes. Beyond the products, the brand always brings the same message: let’s keep in mind that our time is precious and make good use of it.